Peroni Nastro Azzurro created ‘Catwalk’ when the brand re-launched globally in March 2005. The idea behind the campaign is that every street in Italy is a catwalk – a showcase for the distinctive style and spirit of Italians.
Peroni Nastro Azzurro is the embodiment of this Italian style and spirit, and the film was shot on location on some of the most stylish streets of Rome.








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