THE MARK ROLLS OUT AROUND THE WORLD
The new global Grolsch campaign that The Bank are developing includes ambient tags to create intrigue about The Mark, Grolsch’s new mnemonic used in communications. These are projected onto walls and places with character all over the world including Poland, Russia & South Africa.
This image shows The Mark projected onto a statue in the centre of Warsaw, Poland. A URL is also included to drive traffic to the website.
Grolsch Launches
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